Role - Marketing Manager
Contract - Permanent
Salary - Competitive
Closing Date - 26/10/2021
About the role
QD Events deliver some of Scotland’s biggest live experiences, including The IRN-BRU Carnival, The Scottish Wedding Show, Strength Fitness and Nutrition Expo, and The Scottish Caravan, Motorhome & Holiday Home Show. Part of the SEC Group, QD Events create events which benefit businesses and consumers want to come to – quite simply, we run some of the best events in Scotland, and have the awards to prove it!
We are looking for a motivated and creative Marketing Manager to create and execute strategic campaigns that attract leading businesses and visitors to our events each year, while also building our event brands for long-term success. It’s a hands-on role, and campaigns will include TV, radio, outdoor, PR, digital and print, as well as working with event sponsors, partners and exhibitors. The ideal candidate has a good handle on digital marketing and is great with numbers, as well being a strong copywriter.
The Marketing Manager will take responsibility for achieving visitor footfall and ticket revenue targets, as well as supporting our sales teams with collateral and initiatives to attract exhibitors and sponsors. They should be an excellent communicator – both written and verbal – as well as confident, passionate, agile, and self-motivated to achieve and exceed their targets.
The successful candidate should be confident managing agencies and working with clients, skilled in multi-tasking and be hands-on with a track record for delivering results and excellent customer service. They should also have the ability to build strong relationships within the company, and join our mission to provide a positive experience for every visitor and exhibitor.
If you have the following skills, we’d love to hear from you:
- Marketing experience, ideally in the events industry (though not essential)
- Strong understanding of digital and social media
- Target driven and great with numbers
- Creative thinker, happy to share and try new ideas
- Passionate about visitor/customer experience
- Good understanding of GDPR and data best practice
- Great communication skills
- Works well both independently and as part of a team
- Wants to be part of an award-winning team and run some of Scotland’s best events
How to apply
If you would like to apply for the role, please do so in writing with CV, and a covering letter outlining what skills and experience you can bring to the role please let the People Team know at firstname.lastname@example.org.